Work

Five engagements. Three of them our own products.

Client work shows the strategy in someone else's market. Our own product suite shows the same thinking carried all the way to a shipped platform. We build what we sell.

Client engagements

Agricultural biologicals

Bio Ag Management

bioagmanagement.com

Challenge: Deep technical credibility in the field, no clear story for buyers outside the lab.
What we built: Brand positioning, message architecture, and a site organized around grower decisions.
Outcome: One position the sales team, the agronomists, and the site now share.

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hostly-reviews.com

Hospitality software

Hostly Reviews

Challenge: Owners know reviews drive revenue, with no time and no system for answering them.
What we built: Positioning and go-to-market for an owner-controlled review response workflow.
Outcome: An evening a week of replies down to roughly ten minutes a day, nothing auto-posted.

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Proof of capability

Products we built for ourselves

Lumière Wedding Planner, Lumière HQ, and RecruitScope run on the same playbook offered to clients: positioning, product strategy, build, and a content engine. Nothing here is theory.

Consumer product, built in-house

Lumière Wedding Planner

lumiere-wedding.com

Challenge: Couples planning weddings across a dozen disconnected spreadsheets and inboxes.
What we built: Full product strategy, design, and development, launched with its own content engine.
Outcome: A live planning platform proving the strategy-to-product path end to end.

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lumiere-hq.com

B2B product, built in-house

Lumière HQ

Challenge: Event information fragmented across spreadsheets, inboxes, calendars, and niche tools.
What we built: Brand architecture, product strategy, positioning, editorial strategy, and product naming.
Outcome: A portfolio structure that supports new products without rebuilding the brand.

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bethegoodmarketing-recruitscope.lovable.app

SaaS diagnostic tool, built in-house

RecruitScope

Challenge: Recruiters carry hidden hours lost across sourcing, outreach, and database redeployment with no way to see where.
What we built: Positioning, a scored self-assessment engine, tool-fit recommendations, and a lead path into paid services.
Outcome: A free diagnostic turning a recruiter's own numbers into a case for changing their stack.

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Execution

Your build deserves the same standard.

Sites, content programs, and products built by the same person who set the strategy. Nothing lost in translation between the plan and the launch.

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